VANS ASIA CUSTOM CULTURE
What i did:
Vans has been creating custom-made shoes since 1966 when the founder Paul Van Doren established the first store in Anaheim, California. Vans custom-made has been evolving throughout the decades, and Vans brought the Custom Culture competition to the Asia-Pacific region in 2017. This year, Vans extends the platform to enable more grass-rooted artists to share art across Asia-Pacific.